You would never guess from the business-as-usual appearance at the Eye of Horus Metaphysical Store that the owners are faced with the sudden challenge of relocating it by the end of this month and finding the funds to do so. As I enter “the Eye”, I am still greeted by the customers browsing, buying and getting their questions answered by upbeat staff. Stones of all types glisten beside cards stating their magical properties. A client seeking spiritual guidance exits into a room with one of the divinational readers. In the background a CD plays musical selections from an upcoming Wendy Rule concert being held there this Sunday. Thraicie Hawkner, her long silver hair flowing down her shoulders, and Jane Hawkner, with a short, cute pixie cut, approach me from across the busy room with undaunted looks on their faces.
Their confident appearance shouldn’t have surprised me. They have been running The Eye of Horus since October 31st 2003 in a previous location just a few blocks from their current space and even earlier as an internet business with booths at community gatherings. Meeting the challenges of entrepreneurship over the years has made them seasoned businesswomen with a fair amount of mettle. But, even so, finding out the first of July that they would need to find a new space and move the store into it by the end of July, would have been enough to make even experienced business owners sweat.
“During this crunch time it has been particularly motivating to remember how many times people have come in and said things like, “I did not know there was a place like this, I feel like I have come home” or “Your store is the reason I was able to reconnect to my faith”, said Jane. It keeps us tuned into the reason we are here and to what the Eye of Horus means to so many people. Knowing that we have been of meaningful service to the community has been fuel for problem solving through this challenge.”
“We have found a perfect size space for us that we can move into,” Thraicie said. She explained that the challenge has been raising the funds for the move. “We just found out July 1st that we would need to move, so we had no money to secure the new location, or any money to cover the closing of the store during move time, a rental truck or other moving expenses. So we developed the current fundraiser.”
Eye of Horus has a GoFundMe website that enables people to either purchase “perks” or make a straight donation. The perks are in the form of discounted services such as divinatory readings, therapeutic massage, discounted gift certificates, or a book shelf in their name. In this way, people can choose to donate or purchase “perks” at attractively discounted prices.